About Significant, LLC

Significant, LLC is a professional services firm focused on developing People, Products and Partnerships. We work with major CPG brands and retailers and within other key industries to grow product lines and businesses by leveraging leadership, strategy, marketing, licensing and M&A expertise. 

About The Founder

Ken McMahon is a strategic and creative thinker with direct, hands-on experience leading teams in growing branded and non-branded food and beverage product lines to all classes of trade for seasonal and everyday programs. Ken holds an M.B.A. with high honors from the University of Notre Dame and B.A. degrees in Philosophy and Broadcasting from Marquette University.

Ken has been a consumer packaged goods executive for nearly 25 years serving national and regional retail customers in the roles of President (Bay Island, LLC), Senior Vice President (The Wisconsin Cheeseman / Mille Lacs Gourmet Foods), Vice President (Wine Country Gift Baskets / Houdini, Inc.), and Director (The Jel Sert Company). He previously served on the board of Sweet Harvest Foods, Inc.

Major brands Ken has licensed and/or represented include Bailey’s, Beer Nuts, Betty Crocker, Budweiser, Caribou Coffee, Cinnabon, Corona, Dole,  Dot's Pretzels, Gardetto’s, Ghirardelli, Hawaiian Punch, Hillshire Farm, Hostess, Jelly Belly, Jim Beam, Johnsonville, Kahlua, Margaritaville, Nestle and Ocean Spray. Ken has directly served major national accounts including Big Lots, BJ’s Wholesale, Family Dollar, Costco, Menards, Sam’s Club, Target, Walgreens, Walmart and many more.

In addition to helping companies grow through business development, Ken helps people improve their leadership skills as a trainer with the world renown Dale Carnegie Training organization. Ken is also an accomplished songwriter, singer, pianist, and guitarist and has written and co-produced four original music projects.